22 Jul GA4 Migration Services: Your Key to Unlocking Powerful Analytics
In the dynamic world of digital marketing, keeping pace with the latest trends is essential. One such trend is the shift to Google Analytics 4 (GA4), a comprehensive analytics platform that offers in-depth insights into user behaviour and marketing effectiveness. With the deadline for GA4 migration fast approaching, it’s time to consider the services of GA4 Experts.
Why Migrate to GA4?
Google has announced the sunsetting of Universal Analytics (UA) on July 1, 2023. After this date, GA4 will be the only supported platform. Migrating to GA4 is not just necessary but also beneficial. GA4 offers cross-device reporting, enhanced data collection, improved data modelling, better insights, and increased control over data privacy. Unlike UA, which focuses mainly on page views, GA4 emphasises events and user engagement, providing a more robust and flexible platform for tracking interactions with apps and websites together.
GA4 Migration Services: What GA4 Experts Offer
GA4 Experts offer a complete, straightforward solution for your transition from UA to GA4. Our team of experts will audit your existing GTM and UA properties, providing a clear picture of your current setup. We then map out the ideal setup for GA4, including events, conversion tracking, ecommerce tracking, user properties, content groups, and custom audiences.
Our services extend beyond just setup. We provide comprehensive support throughout the migration process, ensuring a smooth transition with minimal disruption to your business. We also offer GA4 training to help your team understand and leverage the new platform effectively.
GA4 Migration: A Case Study
Consider the case of a small business that recently migrated to GA4 with our help. The process involved auditing their existing analytics tracking, mapping out the new setup, and implementing GA4. The result? Improved data collection and reporting, leading to more informed marketing decisions and better business outcomes.
Pricing for GA4 Migration Services
The cost of GA4 Migration Services varies depending on the complexity of your website and the level of customisation required. For small businesses requiring simple event tracking and easy-to-track conversions, pricing starts at £1100. Ecommerce GA4 Migration starts at £3200, and Enterprise GA4 Migration pricing is available upon request. Custom reporting starts at £950 per report, and server-side implementation is available with pricing upon request.
In conclusion, migrating to GA4 is a necessary step for businesses to stay competitive in the digital marketing landscape. With GA4 Experts, you can ensure a smooth transition, gain valuable insights, and elevate your marketing strategy. Visit our website at ga4experts.co.uk to get started on your GA4 migration journey.